Do what makes you happy. Keep it simple. Do the research. Work hard. Look ahead.
Love your family, work super hard, live your passion.
We are in control of the one asset that we all give the most f#%KS about, and that is time.
Skills are cheap. Passion is priceless.
A penguin cannot become a giraffe, so just be the best penguin you can be.
I hate how many people think “glass half-empty” when their glass is really four-fifths full. I’m grateful when I have one drop in the glass because I know exactly what to do with it.
Effort is grossly underrated.
No matter what you do, your job is to tell your story.
Someone with less passion and talent and poorer content can totally beat you if they’re willing to work longer and harder than you are. Hustle is it.
I’m just always looking forwards. I spend very little time, looking backwards.
Today, getting people to hear your story on social media, and then act on it, requires using a platform’s native language, paying attention to context, understanding the nuances and subtle differences that make each platform unique, and adapting your content to match.
All your ideas may be solid or even good .. But you have to Actually EXECUTE on them for them to matter.
Look yourself in the mirror and ask yourself, what do I want to do everyday for the rest of my life…do that.
You didn’t grow up driving…you figured it out.
Social media is like crack-immediately gratifying and hugely addictive.
When people are using their devices, it’s probable that almost half are networking on social media.
We only get to play this game one time, one life.
The incredible brand awareness and bottom-line profits achievable through social media marketing require hustle, heart, sincerity, constant engagement, long-term commitment, and most of all, artful and strategic storytelling.
You can’t just repurpose old material created for one platform, throw it up on another one, and then be surprised when everyone yawns in your face. No one would ever think it was a good idea to use a print ad for a television commercial, or confuse a banner ad for a radio spot. Like their traditional media platform cousins, every social media platform has its own language.
Good salespeople sell value and social media is the best place to find this value because of its transparency.
Your story isn’t powerful enough if all it does is lead the horse to water; it has to inspire the horse to drink, too. On social media, the only story that can achieve that goal is one told with native content.